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Indian Journal of Finance

ISSN: 0973-8711 Frequency: Monthly Peer Review: Double-blind Published since: 2007 Language: English
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Original Article

Open Access Original Article

Impact of Competitive Advantage and Risk on Market Performance : A Study of Top 20 Companies as per Market Capitalization

Ashok K. Sar1

1 Professor, School of Management, Kalinga Institute of Industrial Technology, Campus - 7, KIIT, Bhubaneswar - 751 024, Odisha

Volume 13
Issue 4
Pages 36–46
Year 2019
Received: May 25, 2018 Accepted: March 20, 2019 Published: April 30, 2019
Abstract

The paper investigated the impact of competitive advantage and risk on market performance of top 20 companies globally. The companies were chosen based on their rankings on market capitalization during the financial year 2016 - 17. The study was based on the analysis of disclosed financial and market data using correlation and regression analysis in SPSS. The quantitative approach provided a better understanding of all the dynamics, complexities, and problems that characterized companies with high market capitalization. I used financial data from the annual reports of the companies, and market data from stock market sources. The results suggested that leverage had the greatest impact on market performance.

Keywords Market to Book Ratio Asset Turnover as Cost Advantage Profit Margin as Differentiation Advantage Leverage as Risk Intangible Capability. JEL Classification
How to Cite

Ashok K. Sar (2019). Impact of Competitive Advantage and Risk on Market Performance : A Study of Top 20 Companies as per Market Capitalization. Indian Journal of Finance, 13(4), 36–46. https://doi.org/10.17010/ijf/2019/v13i4/143126

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