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Indian Journal of Finance

ISSN: 0973-8711 Frequency: Monthly Peer Review: Double-blind Published since: 2007 Language: English
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Original Article

Open Access Original Article

Impact of Personality Measures and Investors' Biases on Decision - Making Skills of Women Investors in Mutual Funds

S. Ramesh1,  A. Senthil Kumar2,  Nasreen Sayyed3

1 Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka

2 Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka.

3 Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka

Volume 13
Issue 4
Pages 7–19
Year 2019
Received: Aug. 18, 2018 Accepted: March 15, 2019 Published: April 30, 2019
Abstract

Mutual funds (MFs) have grown to be a main vehicle for mobilization of savings, especially from the small and household sector for investment in the stock market, which ensures high returns and low risk. Indian investors are peculiar in nature, and it is tough to predict their behaviour as they belong to different cultures, religions, lifestyles, social status, education levels, and income groups. The study was conducted with the aim of analyzing the impact of personality measures and investors' biases on decision-making skills of women investors in mutual funds. The data were collected from 270 women investors who were living in Chennai city, Tamil Nadu through questionnaires in the year 2017 - 18. The opinion of women investors was gathered through a 5-point scale on the impact of personality traits and investors' biases on decision to invest in mutual funds. Confirmatory factor analysis method was used for data analysis. The study revealed that investors' biases had a great impact on the decision-making skills of women investors and there was a statistically significant indirect effect of personality measures on decision-making skills through investors' biases.

Keywords Decision Making Skills Investors' Bias Mutual Funds MFs Personality Measures Women Investors. JEL Classification G41 G19 D140
How to Cite

S. Ramesh, A. Senthil Kumar, Nasreen Sayyed (2019). Impact of Personality Measures and Investors' Biases on Decision - Making Skills of Women Investors in Mutual Funds. Indian Journal of Finance, 13(4), 7–19. https://doi.org/10.17010/ijf/2019/v13i4/143124

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